Tag: etsy

An Indie Biz: The Personal Touch

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One of the things that makes shopping with indie businesses so fantastic is indulging in the details. From a custom order to the close interactions you have with the maker, it’s about more than the product, it’s about the experience itself.

So when photographing your items, curating your shop, or shipping out orders, don’t forget the importance of the ‘personal touch.’ It’s why many of your shoppers come to you in the first place. If they wanted a generic customer service experience they’d go to their local big box. But your clients know better. They know that by shopping with you, or seeking your services, they’re taking part in a sustainable economy – one which values both the maker and taker. Continue reading →

An Indie Biz: Etsy’s New About Page

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So I did it – I hunkered down last night to create my “About” page on Etsy.

Deciding how to embody your brand in a neatly wrapped box and bow was quite the ordeal – which must explain why I’ve been putting it off for the past week. From the moment I read the announcement I cringed, knowing that my over-the-top detail-oriented brain would implode at the possibilities. The questions that boggled my mind included: What kind of dialogue should I use in the description? How can I fit my life story into such a small space? What photos do I choose to include in the revolving banner? Should the copy be more polished? Goofy? Down-to-earth? Continue reading →

An Indie Biz: Just Dreaming

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Lately I’ve been dreaming, musing. Maybe it’s moving into a new apartment, neighborhood. I feel like the sky’s the limit and everything’s fresh and ripe for the picking!

Pierogi Picnic is flourishing more than I anticipated this season. With my recent moving distraction I feared that the very worst would happen – that sales would slide and that I’d spend months recovering. To my delight and surprise it’s been just the opposite. I’ve been working on custom orders every spare moment while trying to organize merchandise and my new studio.

The recent couple of months have been incredibly encouraging and have led to me thinking about the future of my lil’ biz. My thoughts are still too new and vulnerable to document – but they’re stirring and really taking root in my mind. More details to come!