I’ll never forget the scene. It was 2011 and Pierogi Picnic was really up and kickin’. I was in the midst of preparing for a huge show, had lots of orders coming in off of Etsy, and press to match. And then that phone call came. The one that you never think will really happen to you – it’s just something you read off some crafter-gone-pro’s website.

But then it happens. You’re invited to participate in a huge, whirlwind, opportunity-of-your-dreams. There will be press, runways, news cams, hundreds of thousands of people, a stage and more.

The business manager in you kicks in and you ask the big questions. And you get the answers.

So what does a gal like me do in this situation? I decline. Continue reading →