independent – Shiny Happy*People

Tonight is the eve of the DIY Trunk Show and I am surprised to find I have butterflies in my stomach! No matter now many times or places I sell my wares in person – I am always anxious the night prior. And this show is different as I’m not just showing off my handmade goodies, I’m also leading DIY craft demos for participants.

What also sets the DIY Trunk Show apart from others is that Pierogi Picnic was a last-minute add-on. So between this show – and Renegade on December 4th & 5th – my brain is in fair preparation overload!

Here are some of the ideas I have up my sleeve and some things to inspire other vendors prepping for the madness of the season. If you’re anything like me you have butterflies too and could benefit from some advice! Continue reading →

The key to making any indie business flourish is to have 4 Awesome Ps: Product, Presentation, Passion and a Plan. Without any of these you’ll find yourself stuck upside a wall and wondering why on earth your super cool crafted owl/octopus/fox screenprinted t-shirts aren’t selling. And since we’re still in the midst of celebrating the New Year – there’s no better time than the present to thing about P number 4: Plan.

I’ve been giving considerable thought to my New Year’s resolutions for Pierogi Picnic. Last year I came up with one specific goal and a flurry of hopes that I had considered early on. Some of those included scoring a wholesale account, building the PP website, getting more press, and hitting 300 sales on Etsy. While I have yet to get that account I was hoping for – I did make my other dreams come true. So now it’s time for me to ponder what is going to make 2011 stand out for my small biz. Will it be more craft fair participation, higher sales volumes, new creative endeavors, or getting into brick and mortars.

Before I sit down to pen these things out I have a list of questions that help guide my thought process: Continue reading →